In Summer 2008, The Graphic Edge successfully launched a new initiative
of children's paper
placemats for restaurants, pubs, hotels.
Some of these placemats were standardised
designs relevant to the UK marketplace which
featured areas that could be customised with
logos and menus. They featured games and trivia designed to attract and
occupy young children.
Customised Placemats
In Autumn 2008, The Graphic Edge began working
with a major UK Brewery, Fullers in conjunction
with Britvic soft drinks and launched a range of customised seasonal placemats
as well as a range
of promotional incentives such as a badge machine initiative and crayons.
These placemats featured games and trivia
designed for age range 5-11 and incorporating educational elements of Key
Stage 1 and Key
Stage 2. Watch out for the designs in a Fullers
pub near you!
Key Benefits
1.
Parents are increasingly likely to stay longer/
order more in an establishment if their children
are occupied and entertained.
2.
Encourage parents to take the placemats home with them
developing 'word of mouth' promotion
of your brand.
3.
Adaptability and marketing/advertising potential;
they can be customized with emphasis on your
brand or brands, they can feature promotions and
advertise services.
4.
The placemats are cost effective in comparison
to activity packs and are more environmentally sound.
5.
The placemats feature high quality designs specific
to the UK marketplace.
For further information on standard or customised placemat designs, promotional
items or to arrange a meeting to discuss any specific requirements that
you may have please
or please visit our contact page for full details on how to contact us.
